A free research report from BEHAVES Academy – in partnership with Risky Women and AGRC.
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In partnership with Risky Women and the Association of Governance, Risk and Compliance (AGRC), we recently surveyed 123 GRC professionals – mostly senior-level (86% manager level or above) from across EMEA, APAC, North America and LATAM.
The data tells a clear story: the profession is aware of behavioural science, increasingly convinced it matters, but largely unsure what to do next.
”Ultimately people aren't rational, and there is a myriad of factors that influence a decision – time, experience, knowledge, time pressure, people-pleasing, career advancement or protection. So, the expectation that policies and frameworks will firstly be read and secondly be followed is a significant oversight.
- GRC professional
The report looks at the findings in detail, including:
98% are at least aware of behavioural science, but only 25% feel they’re truly familiar with it
52% describe themselves as “interested but unsure how to apply it” – the largest group in the survey
Why the biggest obstacle isn’t relevance (only 10% said that) but knowledge, confidence, and practical tools
”Knowing how your audience thinks, feels, and what motivates them is key to robust risk-profiling, effective training and meaningful interactions – and helps avoid the trap of one-size-fits-all approaches. - GRC professional
- GRC professional
If you’re keen to apply behavioural science but have struggled, this report will show you’re not alone.
And if you’ve never considered it before, this report will show that maybe you should.
